I sat down with the CEO of the digital platform software company BloomReach to discuss Amazon Business’ competitive threat to B2B. One year after launching, Amazon Business surpassed $1 billion in sales. As B2B commerce shifts to online, you are being forced to compete in unknown territory and in a fast-changing landscape. During this period […]
We love the Platt.com site. It is not sexy or cool. It even looks a little dated. So, why do we love it? Because it is hyper focused on the customer and helping them do their job. What’s Your Trade Slang? Landing on the Product Detail Page (PDP), there is a lot to talk about, but […]
Grainger has made significant site enhancements over the past few months to drive user registration and encourage users to sign in to use My Account functionality. Grainger recognizes the need to learn more about its customers and nurture those relationships to build long-term, repeat buyers by driving registration and sign in.
If you are looking for a great B2B e-commerce Example, Quill.com is a perfect example to emulate. From search to account management, Quill is focused on the Customer Experience and masking the complexity of ordering in a B2B environment. DOWNLOAD QUILL.COM REVIEW B2B eCommerce Site Example Quill.com Quill.com is a great example that showcases most […]
What is your favorite boxing movie? My favorite boxing movie isn’t Rocky or The Fighter, although they are both fantastic. My favorite boxing movie of all time is Diggstown starring James Woods and Louis Gossett, Jr. The story goes like this – Gabriel Caine (Woods) has just been released from prison when he sets up […]