With almost 20 years working in e-commerce, Justin King has been on the forefront of the growth and trends in B2B e-commerce. Justin is a Senior Partner at B2X Partners and the founder of eCommerceandB2B.com and works with customers to help them understand and build e-commerce strategies that are visionary, tactical and have a meaningful business impact. In addition to strategy and execution, Justin is a leading speaker on B2B Customer Experience and eCommerce. Prior to B2X, Justin was Chief Evangelist, B2B eCommerce at Oracle Corporation where he built the go to market strategy for Oracles B2B eCommerce product. Justin previously held executive roles at software companies: Endeca/hybris, eCommerce Agencies: Rosetta and Brulant. Justin also sits on the Board of Advisors for a few startup companies including SalesWarp.
Justin has a Bachelor of Science in Computer Science and Business Management from Grove City College
4 startups. 3 acquisitions.
15+ years of global sales and technology
15+ years of eCommerce
10+ years B2B eCommerce.
B2B buyers and companies are changing as a result of the shift from offline to online. They are transforming. Really fast. Simply put, I want to be and remain a leader in this transformation as it relates to digital, online and customer experience.
I have an ever evolving understanding of leadership throughout my entire career. Today that means breaking the mold wherever possible as an entrepreneur working in a large organization.Breaking the mold to make things better, clearer, and to build the most innovative B2B e-commerce platform in the market.
The main thing that I try to do consistently well is to transform complex ideas and concepts into simple, understood and easily remembered messages. Wherever possible, I try to tell fascinating stories that relate these complex ideas to real life. The result, I hope, is an engaged audience that can actually remember a point or maybe even two.
“The intersection of Big Data, Internet and the Hardware shift to the Cloud is a fascinating place to be, and I am thrilled to be on the forefront of this exciting new era.” I am a Commerce Evangelist at Oracle focused on B2B eCommerce. I work with customers to help them understand and build e-commerce strategies that are visionary, tactical, and have meaningful business impact.
I am also a regular speaker on all things Customer Experience, eCommerce (B2B, B2C) and Big Data. “My favorite thing to do in my professional life is to influence people through speaking. I believe the best expression of my experience and my passion is my ability to communicate with groups of people.”
Work Experience: LinkedIN profile
B2B E-Commerce Evangelist & Strategist