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Competing with Your Company Culture

Competing with Your Company Culture

I had the pleasure to be interviewed by tED Magazine to respond to their recent article  Amazon Business Vs. Large Distributors—What’s the Threat?. In this article, I talk about how distributors can compete with behemoths like Amazon Business. Along with my colleague Jason Hein at B2X Partners, we talk through the challenges Amazon faces in acquiring new businesses: […]

Filed Under: B2B eCommerce Sites, Implementing E-Commerce, News and Happenings Tagged With: acquisitions, Amazon B2B, case study, corporate culture

Are You Ready to Face Amazon Business?

Are You Ready to Face Amazon Business?

I sat down with the CEO of the digital platform software company BloomReach to discuss Amazon Business’ competitive threat to B2B. One year after launching, Amazon Business surpassed $1 billion in sales. As B2B commerce shifts to online, you are being forced to compete in unknown territory and in a fast-changing landscape. During this period […]

Filed Under: B2B eCommerce Sites, B2B Marketing, Customer Experience Tagged With: Amazon B2B, Amazon Business, user experience

What’s your trade slang – Platt.com?

What’s your trade slang – Platt.com?

We love the Platt.com site.  It is not sexy or cool.  It even looks a little dated.  So, why do we love it?  Because it is hyper focused on the customer and helping them do their job. What’s Your Trade Slang? Landing on the Product Detail Page (PDP), there is a lot to talk about, but […]

Filed Under: B2B E-Commerce Best Practices, B2B eCommerce Sites

Grainger’s Tactics to Drive Registration

Grainger’s Tactics to Drive Registration

Grainger has made significant site enhancements over the past few months to drive user registration and encourage users to sign in to use My Account functionality. Grainger recognizes the need to learn more about its customers and nurture those relationships to build long-term, repeat buyers by driving registration and sign in.

Filed Under: B2B eCommerce Sites

B2B eCommerce Site Examples: Quill.com

B2B eCommerce Site Examples: Quill.com

If you are looking for a great B2B e-commerce Example, Quill.com is a perfect example to emulate. From search to account management, Quill is focused on the Customer Experience and masking the complexity of ordering in a B2B environment. DOWNLOAD QUILL.COM REVIEW B2B eCommerce Site Example Quill.com Quill.com is a great example that showcases most […]

Filed Under: B2B eCommerce Sites

Staples versus Amazon, Marketplace versus Marketplace

Staples versus Amazon, Marketplace versus Marketplace

What is your favorite boxing movie?  My favorite boxing movie isn’t Rocky or The Fighter, although they are both fantastic.  My favorite boxing movie of all time is Diggstown starring James Woods and Louis Gossett, Jr.  The story goes like this – Gabriel Caine (Woods) has just been released from prison when he sets up […]

Filed Under: B2B eCommerce Sites, E-Commerce Strategy, Trends

5 Great B2B eCommerce Websites

5 Great B2B eCommerce Websites

What are the examples of great B2B e-commerce websites?  Who is innovating in our space?  What are the top companies focused on? Everyday new B2B E-Commerce sites are launched.  These 5 great B2B e-commerce websites have a number of things in common. From Grainger to Office Max, they are  investing heavily into their customer experience. They […]

Filed Under: B2B eCommerce Sites

OfficeMax Upgrades B2B Online Customer Experience On OfficeMaxWorkplace.com

OfficeMax Upgrades B2B Online Customer Experience On OfficeMaxWorkplace.com

By getting input from key business customers, Office Max has made some key investments into their B2B E-Commerce site.  According to Office Max, the major investments were focused on the customer experience including: Search Navigation Type Ahead Re-organized categories and taxonomy Searchandising I recommend reading the entire release below, but here is my favorite quote […]

Filed Under: B2B eCommerce Sites, News and Happenings

OfficeMax chalks up conversions with its new site search and navigation

OfficeMax chalks up conversions with its new site search and navigation

Most B2B customers have large catalogues with complex and highly attributed products.  With some saying that over 70% of time is spent in the search and browse pages of your site, investing in Search and Navigation platforms can yield significant results is a part of the B2B e-commerce framework. In just their first month after […]

Filed Under: B2B eCommerce Sites, News and Happenings, Search and Navigation Tagged With: B2B eCommerce, OfficeMax

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Your Complete Guide to
B2B E-Commerce

  1. Chapter 1
    The Basics of B2B
  2. Chapter 2
    The Components of a B2B Site
  3. Chapter 3
    Creating a Business Case for B2B E-Commerce
  4. Chapter 4
    Review Great B2B E-Commerce Examples
  5. [Download Report]
    E-Commerce Vendors
  6. Chapter 5
    The Secret to B2B E-Commerce
  7. Chapter 6
    B2B E-Commerce Best Practices
  8. Chapter 7
    Your On-Site Search Sucks; Why You Should Fix It
  9. [Join B2B Community]
    Join the FREE DigitalBranch Community
  10. Chapter 8
    Payments in B2B
  11. Chapter 9
    Dealing with Channel Conflict
  12. Chapter 10
    Customer Adoption of B2B E-Commerce Sites
  13. APPENDIX
    Selecting a B2B E-Commerce Platform

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